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Digital Marketing

How to Add a Google Calendar or Apple Calendar Link to an Event in Your Email Marketing Campaigns

Planning an event and want to make sure your audience doesn't miss it? Adding a Google Calendar or Apple Calendar…

SUCCESS STRATEGIES FOR MINORITY-OWNED SMALL BUSINESSES, PART ONE: TECHNOLOGY

Make Adobe Spark For You On A Desktop

So you like using Adobe Spark because of the convenience of its platform in creating visual content, but the really…

Fundraising and Emails. Yes. They work!

Ever so lucky for you that most voters realize that campaigns cost money and that they know and expect for…

Social Media and Politics. First Thing’s First

I have found that campaigns tend to initially view social media or digital marketing as more of a bother than…

Social Media Strategies, Simplified for Rookies

First off, It can be a lot. I just thought I'd share some information I presented a group of businesses…

Digital Marketing No-No:Eggs in One Basket!

So, you are an Instagram Superstar. You have worked so hard to create a brand, post daily content, and get…